Adam Lasnik, Search Evangelist at Google got interviewed recently by Webmaster forums guide Jayan Tharayil. In this interview Adam discusses lot about general webmaster tips and good practices in this interview.
He talks about -
1. Focus on original and compelling content as the foundation of your site.
2. Put the core content and navigation of your site in text rather than graphics or Flash.
3. Link thoughtfully. Link to sites you trust and respect.
4. Test your site on multiple browsers, including on mobile phones.
5. Don’t be fooled into paying for guaranteed Google rankings.
6. Take advantage of the free online resources at Google Webmaster Central.
7. Get attention and respect for your site by responsibly participating in online communities.
8. Protect your site and its visitors. Update your blog/site software to prevent hacking.
9. Use succinct and distinct title tags and image “alt attributes” to help users and Google understand your site’s content
10. Focus on your passions and your users – then traffic and revenue should follow.
Adam is an excellent speaker, an great person to meet and its surprising how excited he is (always) to answer questions on Google and SEO. Check out the video, its one of the best I’ve seen form Adam.